Product Academy SUMMIT 2025

Get ready for the Product Academy Summit - a PM event you don’t want to miss! Join us on June 26 in Zürich for a day filled with valuable insights and innovation.

Engage with thought-provoking keynotes, participate in interactive sessions, and network with industry leaders and fellow product enthusiasts. Whether you're a seasoned professional or just beginning your journey in product management, this conference offers learning opportunities for all levels of expertise.

Tickets cover refreshments and snacks during breaks, as well as food and drinks at the conference's conclusion. Tickets are non-refundable, and the agenda is subject to change. By purchasing a ticket, you acknowledge that photos may be taken during the event. If you prefer not to have your photo shared, please contact the organizer.

The Leadership Apéro is an exclusive and intimate gathering designed specifically for leaders overseeing teams of three or more Product Managers.
 

CONFERENCE LINE-UP

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OPENING KEYNOTE

PRODUCT, PURPOSE, PROFIT – A BALANCING ACT 

DANIEL KÄSER (CPO of Migros Online, Zurich)

The grocery industry presents unique challenges, from managing razor-thin margins to balancing customer needs with cost pressures. At Migros Online, this balancing act is a daily reality. In his talk, Product, Purpose, Profit – A Balancing Act, Daniel shares insights from his experiences, highlighting successes, missteps, and the valuable lessons that have shaped how the company builds products and serves its shoppers.

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CONFERENCE TRACK 1

SCALING IMPACT WITHOUT SCALING COSTS: BUILDING A PRODUCT OPS TEAM ON A BUDGET 

JULIA WISSEL (Product Director at MOIA, Berlin)

In this talk, Julia shares the journey of founding a dedicated Product Operations team at MOIA [a tech company within the Volkswagen Group, building software products enabling an on-demand Mobility service in Hamburg, Germany], overcoming budget constraints with creativity and resourcefulness. Learn how strategic stakeholder engagement, reallocation of existing resources to what matters most, and assembling a passionate team enabled transformational improvements in operational efficiency of how products are built at MOIA. Offering actionable insights and (hopefully) inspiring lessons, this session will empower product managers to drive impactful change, even in the face of limitations. Be inspired on how also you can drive meaningful change in your organization—no extra budget required.

THE ANATOMY OF A RETENTION-LED GROWTH STRATEGY

SALOME LANG (Head of Analytics at Sherpany, Zurich)

As more and more software companies recognize that retention will make or break their growth model, understanding and improving user retention becomes critical. Learn from Sherpany’s use case how we analyze user cohorts, combine user, customer, and activation data (like aha and habit moments) to extract clear action points, and how PMs can drive stickiness by asking their data teams better questions. 

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CONFERENCE TRACK 2

DECODING PRODUCT STRATEGY: QUESTIONS, APPROACH AND MINDSET 

BANDAN JOT SINGH (Head of Product at Riverty, Amsterdam)

How to work towards a strategy that serves as a comprehensive but sharp-like-knife narrative that effectively communicates the directions necessary to succeed in the targeted market. It goes beyond merely informing leadership, but extending to all levels of the organization. In this talk, we go deep into 10 questions to answer while framing strategy, how to approach strategy creation depending on the stage of your role and the organisation, and finally which pitfalls to avoid.

WORKING WITH PRODUCT PRINCIPLES

NOAM BEN HAIM (Product Leader at Uber, Amsterdam)

Noam recently joined the product leadership team at Uber after having served as Director of Product at Booking.com and Checkout.com. Prior to that, he has been with Google between 2007 and 2019. His last position at Google involved leading the Flights and Packages product teams. Before, Ben Haim worked on Google Maps, leading all the directions related product, including Driving Directions, Public Transit, Road Traffic and more. Ben Haim joined Google in Tel Aviv, as the first PM hired in Israel, and worked on launching products for Israel and the Middle East. Prior to joining Google he spent 5 years with Mobileye, developing Vision based technologies for Driving Assistant systems. 

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CLOSING KEYNOTE

HOW LESS PRODUCT MANAGEMENT AND MORE PRODUCT THINKING CAN BOOST YOUR CAREER

ROBIN SIMON (CEO at Threema, Zurich)

Robin Simon is CEO of Threema, a leading secure communication provider. Before, he was the CPO of TX Markets, the CEO of CAR FOR YOU and for many years a serial entrepreneur. He loves travling through unconventional countries and is a dedicated photographer, writer and musician. He laughs loud and often.

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